The brand
About DASHU
DASHU is a grooming brand from Incheon, Korea, built around men's hair: wax, pomade, down perm and a spray with a hard hold.
DASHU is a brand of men's hair styling and grooming products, sold on Amazon, known for its Mega Hold Super Hair Spray.
DASHU, by the record
- U.S. trademark
- Reg. No. 6013563, registered March 17, 2020USPTO trademark record, read 8 October 2026
- The mark
- DASHU, in standard charactersall capitals, as on every jar and tube · USPTO trademark record, read 8 October 2026
- In U.S. commerce since
- August 5, 2019first-use date stated in the trademark record · USPTO trademark record, read 8 October 2026
- Registered for
- Class 3: hair wax, hair pomades, hair spray, hair creams, hair tonics, shampoos, facial lotion and moisturizers, concealer, lip balm, among other cosmeticsUSPTO trademark record, read 8 October 2026
- Trademark owner
- DASHUKOREA Co., Ltd.USPTO trademark record, read 8 October 2026
- Country
- Republic of Korea (Incheon)USPTO trademark record, read 8 October 2026
- Where it is sold
- Amazon, through the DASHU brand storeread 8 October 2026
- Lines
- Down perm & hair spray, Hair wax, Pomade, tonic & oil, Curl cream, Hairline & gray cover, Hair care & tools, Skin care, Body care
- Best-known product
- Mega Hold Super Hair Spray823 buyer ratings, the most of any DASHU product
What we care about in a styler
Men's hair in Korea is mostly thick and straight, and it grows out sideways before it grows down. That is the hair DASHU learned on. A wax has to hold a shape against that spring, and a down perm has to press the sides flat without a trip to the barber.
So the hold comes first, and it is on every pack. The jars and tubes carry a scale for hold and for shine, six steps on the waxes and curl creams, five on the pomades. You can read two products side by side before you buy either.
The second thing is washing out. A styler that needs three shampoos is a styler you stop using. Ours are water-based or made to rinse clean, and the labels say so.
What is on the pack
Most DASHU packs are printed for the Korean market first, so a good share of the text on a tube or bottle is in Korean. The product name, the size and the hold scale are in English.
The DASHU range today
All 36 DASHU products
DASHU dates, with their sources
- 2001
DASHU dates itself to 2001: its product pages describe a Korean company established that year to make hair and skin care.
Source: DASHU product page, Aqua Deep All-in-One Lotion, product details, read 8 October 2026 - August 5, 2019
The name DASHU goes into use in U.S. commerce, by the first-use date stated in the trademark record.
Source: USPTO, registration 6013563, read 8 October 2026 - August 25, 2019
DASHUKOREA Co., Ltd. of Incheon files to register DASHU in the United States for Class 3 goods: hair wax, pomades, hair spray, shampoos and skin care.
Source: USPTO, application serial 88591902, read 8 October 2026 - March 17, 2020
The U.S. trademark office registers DASHU on the Principal Register as Reg. No. 6013563.
Source: USPTO, registration 6013563, read 8 October 2026
Questions about the DASHU brand
Who makes DASHU?
DASHU belongs to DASHUKOREA Co., Ltd., a company in Incheon, Republic of Korea. It holds U.S. trademark registration 6013563 for the name, registered on March 17, 2020.
Is DASHU a Korean brand?
Yes. The owner of the DASHU trademark is based in Incheon, Republic of Korea, and the U.S. record gives August 5, 2019 as the date the name was first used in commerce here.
How long has DASHU been around?
Our product pages date the company to 2001. In the United States, the DASHU name was registered as a trademark on March 17, 2020, with first use here on August 5, 2019.